Latest Content

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Chaos Is a Ladder (or) How to Succeed in Turbulent Times

Episode 070 In times of turmoil, most people find themselves in a race to the bottom. Others, as if blessed by good luck, seem to rise up in the middle of the storm. What's their secret? How do some amass great fortunes in economic downturns, while everyone else is going to the poorhouse? When the market is a mess, how do some leaders come out on top and dominate? And if there is a secret to th...

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How to Make Money

Episode 069 Most people have next to zero understanding as to what money actually is. And if you can't understand something, good luck trying to manage it. In this episode, we dive deep into the roots of why money was created. We also cover why certain things work better as money than others. And then we explore our current form of FIAT money, as well as what might be next. ...

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The First 3 Propagandists Protocols

Episode 068 There are rules to writing compelling messages. For centuries, a select few have risen to the ranks of master influencer. Compliance professionals and worldview creators are a rare breed, indeed. What do they know that you do not? Most people think writing good copy is about grammar and structure. They think they can piece a message together by checking aspects off of a checklist. ...

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How to Get Prospects and Leads on Demand

Episode 067 So, I've spent a lot of money on "How To" courses in my day. I go through all the modules, I get the skill, and then I'm stuck. Now that I have this valuable knowledge, how can I use it? Now that I can do this thing, how can I find people that need it? I'm sure you can relate. For me, it was a long, tedious process of reverse engineering what I had already learned. I knew how to hel...

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Ten Myths About Marketing and Business: Busted

Episode 066 How did I go from staunch activist against propaganda to being a high paid copywriter and marketing consultant? Well, it's a strange story, indeed. And one I lay out there for the listener in this week's episode. On top of that, we'll do a deep dive into the most common misconceptions people have about business ownership and marketing. If you're ready to have your worldview shaken, g...

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How to Kick Ass and Take Names in Online Business

Episode 065 Kevin Geary is not your typical health and fitness guru. He started out as an out of shape karate instructor. Overweight, on the brink of major health issues, and wanting to quit his job, Kevin knew he needed some change. So he went out and found it. He did the hard work of sifting through mountains of bad information on diet and exercise. He hacked his own health. He got results. And ...

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How to Max out the Marketing Potential of Free Tools on Facebook

Episode 064 Marketing can be expensive. Most tools and apps out there charge a monthly fee. And while they can really help automate and increase the reach of your message, the can also add up to a big chunk of change. But does today's entrepreneur have a choice? Landon Porter thinks so. And he proves it. He joins us again to discuss all the marketing tools that are free to anyone with a facebook...

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Why You Can Never Serve Two Masters

Episode 063 It's a sad fact of life, but if you try to please everyone, you'll end up pleasing nobody. It's why CNN only tells you half of the story, and FOX News only tells the other half. It's why Taco Bell doesn't serve hamburgers and Red Lobster doesn't serve fried Chicken. It's also why most small businesses fail within their first five years. They try to serve everyone. When I start workin...

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The "Crush Your Competition" Podcast Launch Formula

Episode 062 The podcast market is flooded. Well, maybe not "Noah's Ark" level of flooded, but gaining traction for your podcast is harder than ever. It's kinda discouraging for new podcasters who want to make a splash, and end up sinking in the sea of podcasts. But that's no reason to give up before you even start. In fact, I just helped launch a podcast for a client last week. And the launch wen...

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How to Become an Expert at Anything in 5 Simple Steps

Episode 061 Everybody's an expert these days. File for an LLC, run some facebook ads, and suddenly, you're an expert. Unfortunately, the term "expert" gets thrown around quite a bit. And often, it's applied to people who have no justified claim on the title. It's almost become a word that has lost it's meaning. But it does have a meaning. There are legitimate experts out there. And you could be o...